





A little extra
Popular additions
One or two products you might like to add to your order. Nothing is added unless you choose it.
Not sure which option is right? Message us and we will happily help.
Description
A smooth, squeezable dog treat for training rewards, enrichment and adding a little variety to meals. JR Premium Paste Plus comes in five recipes, each in an 80g tube.
Each recipe contains 98% named meat or fish ingredients, including broth, with added FOS prebiotic fibre to support healthy digestion. Grain and gluten free, with no artificial colours or preservatives.
Choose your recipe
Beef, Chicken, Duck, Rabbit or Salmon. One 80g tube of your selected flavour.
Suitability and feeding
For dogs and puppies aged 12 weeks and over. Offer small amounts as a treat, reward or meal topper and adjust normal food portions accordingly. Always provide fresh drinking water and supervise your dog. Follow the feeding and storage instructions on the tube.
Ingredients and nutritional information
Beef
Beef 42%, beef broth 37%, beef heart 11%, beef liver 8%, potato starch 1.5%, salt 0.05%.
Analytical constituents: protein 9.7%, fat 4.9%, crude ash 0.7%, crude fibre <1%, moisture 80.4%.
Chicken
Chicken 52%, chicken broth 37%, chicken heart 5%, chicken liver 3%, chicken fat 1%, potato starch 1.5%, salt 0.05%.
Analytical constituents: protein 10.5%, fat 4.9%, crude ash 0.6%, crude fibre <1%, moisture 81.1%.
Duck
Duck 52%, duck broth 37%, duck heart 5%, duck liver 3%, duck fat 1%, potato starch 1.5%, salt 0.05%.
Analytical constituents: protein 10.1%, fat 4.0%, crude ash 0.6%, crude fibre <1%, moisture 80.9%.
Rabbit
Rabbit 52%, rabbit broth 37%, rabbit heart 6%, rabbit liver 3%, potato starch 1.5%, salt 0.05%.
Analytical constituents: protein 9.9%, fat 4.7%, crude ash 0.7%, crude fibre <1%, moisture 80.6%.
Salmon
Salmon 61%, salmon broth 37%, potato starch 1.5%, salt 0.05%.
Analytical constituents: protein 10.3%, fat 5.1%, crude ash 0.5%, crude fibre <1%, moisture 81.2%.
Technological additives for all five recipes: fructo-oligosaccharides (FOS) 2,000 mg/kg; L-lysine 2,000 mg/kg.
Ingredients
Delivery & Returns
Processing time
After receiving your order confirmation email, all orders are processed the same day if ordered before midday Monday to Friday (excluding bank holidays) and the next working day if ordered after midday. You will also receive another notification when your order has been dispatched.
We will send you an email if any circumstances may cause any delays.
Free Delivery*
- Royal Mail Tracked 48 (2–3 working days) on all orders over £50
- Upgrade to Royal Mail Tracked 24 (1–2 working days) for £1
- Upgrade to DPD UK Next Day (1 working day) for £3
Please note that we no longer provide delivery to Northern Ireland
Orders Under £50 (Weight-Based Pricing)
Up to 2kg:
- Royal Mail Tracked 48 (2–3 working days): £3.99
- Royal Mail Tracked 24 (1–2 working days): £4.99
- DPD UK Next Day (1 working day): £7.99
Over 2kg:
- Royal Mail Tracked 48 (2–3 working days): £4.99
- Royal Mail Tracked 24 (1–2 working days): £5.99
- DPD UK Next Day (1 working day): £7.99
Weights are based on an average per product and estimated packaging.
If a chosen delivery service isn’t available in your area, we’ll arrange the best alternative on your behalf. We’ll always let you know of any changes, and if the replacement service costs less, we’ll refund you the difference.
Returns
Our 30-day return offer is additional to your statutory rights.
For change-of-mind returns, we arrange either a collection or a drop-off using a QR code. As a guide, return postage is typically £3.99 or £7.99, depending on the parcel and return service. We confirm the actual cost with you before arranging the return and deduct the agreed amount from your refund.
If goods are faulty, damaged or incorrect, we arrange the appropriate return and cover the return cost.
For full information about deliveries
For full information about returns
Product guide
Everything you need to choose confidently
Why this works
- ⭐ Five Flavour Options - Beef, Chicken, Duck, Rabbit and Salmon in 80g tubes.
- ⭐ Training & Enrichment Friendly - Smooth paste for rewards, enrichment toys and meal topping.
- ⭐ Added Prebiotic Fibre - FOS supports healthy digestion; all five recipes are grain and gluten free.
Age guidance
Recommended for 12+ Weeks.
Dispatch and delivery
Order before 12pm Monday to Friday for same-day dispatch, excluding bank holidays. Free delivery to England, Scotland and Wales on orders of £50 or more.
Before you order
Helpful reassurance from Charlie & Cookie Co.
Delivery and checkout
- Free delivery to England, Scotland and Wales on orders of £50 or more.
- Same-day dispatch before 12pm Monday to Friday, excluding bank holidays.
- Secure checkout with major payment methods.
Need help choosing?
Message us before ordering and we will happily help you find the right option for your dog.
Always check ingredients, composition, analytical constituents, age guidance and safety information before feeding.

